Delivering UX expertise to make your job easier

The UXArmy team supports clients in a variety of industries and roles to strengthen their product experiences and create new business opportunities.

Delivering UX expertise to make your job easier

The UXArmy team supports clients in a variety of industries and roles to strengthen their product experiences and create new business opportunities.

Marketing managers

We help marketing managers refine their UX strategy and improve ROI for the investments they make in digital initiatives.

Product managers

We help balance business and technology with the user experience aspect of a product. Product managers seek us out as a UX partner for user research and involve us in the development of select technology blocks.

User researchers

User researchers choose us over others for our strong understanding of the attitudes and behaviour of people in Asia. We are always excited to offer advice on selecting user research methods, designing user study scenarios, and providing the most suitable users, as well as support on user research tools.

UX designers

We assist UX designers in planning, prioritizing, and developing superior user-friendly products across their customer touchpoints. UX designers seek us out for user research and custom software development.

Visual designers

We help designers to quickly decide among design options based on users’ liking. Designers can then confidently select the options that resonate most with their target audience.

Startup founders

We understand that budget constraints often force new entrepreneurs to take risks to prepare their product to succeed in the market. Our DIY user testing platform helps entrepreneurs establish the effectiveness of their product pre-launch.

Software developers

Software development has become more user-driven than ever. Software developers are no longer ‘behind the monitor’ people. We provide the necessary support to evaluate the efficiency and feedback in the software they are developing.

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People (User Advocates)

At UXArmy we know that all of us want to make a difference and love to have our opinions count. Our User Advocates Panel enables people to offer input--with incentives as a token of thanks!

Our vision

To make the Internet experience seamless and personalised with an astute understanding of people’s preferences and thoughtful application of technology.

Our mission

To be the go-to UX partner for the Asian market, offering comprehensive expertise for digital experience creation, from research to realization. We source powerful, relevant user insights and translate them into action with design and custom software development capabilities-creating compelling customer experiences for our clients. 

Our Journey

Founded in 2012 with seed funding from Government of Singapore (MDA), UXArmy’s main product then was an online user testing platform for the Asian market. With UX and tech in our DNA, we have since evolved to offer end-to-end consulting engagements to clients from user research and design to custom software development and implementation.

We’re proud to serve clients in the SEA region as well as global brands looking to grow in the Asian market. Our native language customization capabilities, comprehensive UX expertise, and in-house usability and feedback collection tools prepare us to meet the needs of a diverse and multicultural client base.




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