Upload excel or csv file with your menu tree or create a tree manually.
Check the ability of finding the products in menu hierarchy or just in a sub-tree.
Let your users tell you what label they prefer for each of your menu items.
Let users perform the Tasks that you define and Tree testing will automatically identify success.
For each Task and every Tester, the detailed path is shown. Backtracking and Direct finds are highlighted. Watch where your users struggle most to find something.
Review Success or Failure of Tasks meant to find your products. Other metrics like time taken, confidence level of success or failure along with directness weightage helps you to make informed decision.
Tabulated results help to focus on metrics that matter. Combination of colours coding and numbers help to quantify the effectiveness of your menu structure and its variations.
The intended Paths are highlighted to help in analysis of results. You may consider several Testers to have a quantitative feel, so we continue to build more efficiency in your analysis.
Create and User Test your Menu structure. No Credit Card needed.
Iterate your Design based on Usability evaluations and automated recruitment of matching Test participants
In-depth interviews with LIVE conversations and note taking to generate detailed Insights remotely
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